CASE STUDY
Live Streaming for Fashion Shows
What secret to success do brands like Carolina Herrera has grown their social and digital audience with each new Fashion Week through innovative livestream techniques and social media strategies.
Despite being a global powerhouse, Carolina Herrera’s digital team had struggled in the past with live video. In a historic and demanding venue, they needed a partner who could take them live and beyond.
With live video, you have a two-way dialogue where you can not only communicate your message to everyone, but people can also speak to you. It creates a conversation, and that has been really important to us
David Haug
Senior Video Producer at Deloitte Global
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